Blogger: Rachel Kent
Location: Greater Philadelphia Christian Writers’ Conference, Philadelphia, PA
Many writers write in a specific genre for a specific audience. They’re able to follow the guidelines for writing in that genre well, and it comes naturally. Sometimes authors want to…
By Rachel Zurakowski on Aug 13, 2010 in Authors, Blog, Marketing & Publicity, Writing Craft | 8 Comments
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
As you saw from yesterday’s example, the cover of a book alone usually shows the reader what genre the book falls under. That’s one of the benefits of genre; the…
By Rachel Zurakowski on Aug 10, 2010 in Blog, Marketing & Publicity, Publishers, Reading | 9 Comments
Blogger: Rachel Kent (formerly Rachel Zurakowski)
Location: Books & Such main office, Santa Rosa, Calif.
Hi, everyone! I’m back. 
Last month Michelle (who is awesome) took over my week of blogging for me while I was on my honeymoon.
This week, I’d like…
By Rachel Zurakowski on Aug 9, 2010 in Authors, Blog, Marketing & Publicity, Writing Craft | 24 Comments
Blogger: Janet Kobobel Grant
Location:Santa Rosa, Calif., Main Office
We could go on discussing ways our publishing world is being rocked, but the final point I want to make this week is that we’ve all been thinking horizontally when the world has…
By janetgrant on Aug 6, 2010 in Blog, Marketing & Publicity | 8 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
Let’s say your relationship with your publisher has gone swimmingly through the editorial process. Your editor got you, and you got your editor. What a team!
Now your manuscript has…
By janetgrant on Jul 8, 2010 in Authors, Blog, Marketing & Publicity, Publishers | 8 Comments
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Weather: 81º and sunny
Last week agent-extraordinaire, Janet Kobobel Grant, tweeted, “If you want anyone in publishing to take you seriously, you need to have a good-looking website that centers on you as…
By Wendy Lawton on Jun 10, 2010 in Blog, Marketing & Publicity | 23 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
I’ve spouted a number of opinions about how a writer can break out from the pack this week. I could have added so much more, including:
–the importance of knowing…
By janetgrant on May 7, 2010 in Blog, Fiction, Finding an Agent, Marketing & Publicity, Nonfiction, Publishers, Writing Life | 12 Comments
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Weather: 68º and partly sunny
Yesterday I set up a brand new worst case scenario. Here it is: You have an amazing book burning a hole in your life. You have the material,…
By Wendy Lawton on Apr 14, 2010 in Blog, Marketing & Publicity, Nonfiction, Publishers | 11 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
As regularly occurs at writers conferences, while I was at Mount Hermon, I heard again and again the importance of an author partnering with his/her publisher in marketing. What…
By janetgrant on Apr 9, 2010 in Blog, Marketing & Publicity | 21 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
Whenever I’m on the faculty of the Mount Hermon Writers Conference, I’m always on the lookout for a chance to chat with editors about how their publishing houses are…
By janetgrant on Apr 6, 2010 in Blog, Book Proposals, Marketing & Publicity, Publishing News | 18 Comments
