Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Does your book involve a topic that certain groups of people might be interested in? For example, two Books & Such clients have novellas releasing in a collection called A…
Read More...By Rachel Kent on May 19, 2011 in Authors, Blog, Marketing & Publicity, Productivity, Writing Life | 11 Comments
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Many of you have author newsletters, which are great, but if you can take newsletter marketing to the next “circle of influence,” you can reach that many more people and…
Read More...By Rachel Kent on May 18, 2011 in Blog, Marketing & Publicity, Productivity, Writing Life | 3 Comments
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Here are three easy ways to market your book using mail: either email or snail mail.
1) Only use personalized stamps with your latest book cover on them. This is an…
Read More...By Rachel Kent on May 17, 2011 in Blog, Business of writing, Marketing & Publicity, Productivity, Writing Life | 13 Comments
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Ever been overwhelmed by marketing your book? Perhaps you’re short on extra cash to spend on marketing. Well, I have some ideas for you! I’m going to spend this week…
Read More...By Rachel Kent on May 16, 2011 in Authors, Blog, Marketing & Publicity, Productivity, Social Networking, Writing Life | 20 Comments
Blogger: Wendy Lawton
Location: Books & Such Central Valley, California Office
First Published: August 11,2009
Did I give you new things to worry about yesterday? I hope not. But if forewarned is forearmed, I want to be the one to give you a…
Read More...By Wendy Lawton on May 13, 2011 in Marketing & Publicity, Nonfiction | 21 Comments
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office, CA
First published: February 12,2009
On Monday we talked about book advances and how important it is to “earn out” advances. Tuesday’s blog addressed the sometimes-depressing subject of sales numbers. Since we’ve been talking…
Read More...By Wendy Lawton on May 11, 2011 in Agents, Authors, Marketing & Publicity, Publishers, Writing Life | 22 Comments
Blogger: Michelle Ule
Location: Books & Such main office, Santa Rosa, Calif.
A writer I know has a distinctive author byline that incorporates her first, maiden and married name. Her books are loved by young folks, and she has a heavily-trafficked website.…
Read More...By Michelle Ule on May 3, 2011 in Authors, Blog, Business of writing, Marketing & Publicity | 13 Comments
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Today is “what” day. These are the “what” questions you should ask before starting in on a new proposal.
The first question is: What do books in this genre generally look…
Read More...By Rachel Kent on Apr 26, 2011 in Blog, Book Proposals, Marketing & Publicity, Productivity, Writing Craft | 15 Comments
Blogger: Mary Keeley
Location: Books & Such Midwest Office, IL
In my grandparents’ day, news and information passed efficiently in “over the fence” conversations with a neighbor, in local groups, or at church. This contributed to a strong sense of community whether…
Read More...By Mary Keeley on Apr 18, 2011 in Authors, Blog, Marketing & Publicity, Social Networking | 17 Comments
Blogger: Janet Kobobel Grant
Location: Books & Such main office, Santa Rosa, Calif.
First things first, let me announce the winner from yesterday’s contest, in which each person who made a comment was entered the win the drawing. The winner is Renee,…
Read More...By Janet Grant on Apr 1, 2011 in Blog, Contests, Life, Marketing & Publicity, Writing Life | 20 Comments
